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✅How to Search Podcasts Based on Monthly Listenership

PodPitch makes it easy to find podcasts based on monthly listener estimates, total audience reach, and social media following. Use powerful filters inside My Databases to discover the right shows for your campaigns.

Don | PodPitch avatar
Written by Don | PodPitch
Updated over a week ago

🔍 Step-by-Step: Search by Monthly Listenership

Step 1: Open the Podcast Database

  1. Click the Databases icon in the left-hand menu

  2. Select My Databases

  3. Open the Podcast Database


Step 2: Start a New Search

Click New Search, then choose Search by Idea.


Step 3: Enter a Topic or Keyword

Type the theme or niche you’re targeting and press Enter.

Examples:

  • “Mindset”

  • “Nutrition”

  • “Real estate”


Step 4: (Optional) Hide Podcasts Already in Campaigns

To avoid duplicate outreach, enable:

Hide podcasts inside campaigns
You can apply this for:

  • Any profile, or

  • A specific profile

This keeps your list clean and focused.


Step 5: Apply Your Filters

🎧 Listener Count

Set a minimum and maximum monthly listener range to match your outreach goals.

📍 Location

Filter by country or region.


📊 Audience Reach Mode (NEW)

You can now search using two audience-matching modes:

Listener Count Mode (Default)
Estimated monthly audio listeners from Spotify and Apple Podcasts.

Total Audience Reach Mode
Combines:

  • Audio listeners

  • YouTube subscribers

  • TikTok followers

  • Instagram (coming soon)

➡️ To enable Total Audience Reach:
Campaign Settings → Targeting Settings → Match Podcasts by Total Audience Reach


Step 6: Review Podcast Details

Click any podcast result to view:

  • Audience size

  • Engagement signals

  • Relevance indicators


Step 7: Add to Campaign

Click Add to Campaign, select your campaign, and confirm.


📈 About Listener & Social Data Updates

PodPitch recently rebuilt its audience estimates for improved accuracy:

  • 37% of podcasts increased

  • ~50% decreased (previously overestimated)

  • 13% stayed the same

You’ll now see:

  • Monthly-updated social metrics

  • More accurate audience matching

  • Stronger, more credible outreach


✔️ Summary

With My Databases, you can search podcasts by:

  • Monthly audio listeners

  • Total social + listener audience reach

  • Location

  • Topic or idea

  • Excluding podcasts already pitched

This gives you one of the most accurate and powerful podcast discovery tools available.


Need help choosing the right filters or audience mode?


Message us anytime — we’re happy to help you dial it in.

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