Step-by-step:
Go to the Campaigns tab.
Click Create New Campaign.
Choose Journalist Pitch as your campaign type.
Enter your news hook (a keyword-rich sentence that defines the campaign).
Select your target filters (location, outlet type, traffic size).
Choose your preferred AI Email Style (Traditional PR, Gen Z Short, Axios).
Click Save Campaign and turn it ON.
Pro Tip: Your news hook is the most important part! Think of it like a headline that would catch a journalist’s attention.