✍️ How It Works
When you create a Journalist Pitch campaign, you’ll be prompted to enter a news hook — a short, attention-grabbing sentence that summarizes your story’s angle.
Examples:
“Why Remote Work Is Changing the Housing Market.”
“How Small Businesses Are Adopting AI Faster Than Enterprises.”
“The Hidden Mental Health Costs of Startup Culture.”
This becomes the anchor for your entire PR campaign.
🤖 AI Help Available
If you’re not sure how to phrase it, you can:
Write your own from scratch
Let PodPitch’s AI help you craft one
Or edit a draft the AI suggests until it fits your brand voice
🎯 Why It Matters
Helps PodPitch match your story with the right journalists
Makes your pitch timely and relevant
Increases your chances of getting press coverage by aligning your story with what’s trending
A strong news hook is what turns a simple introduction into a story journalists want to cover.
Need Help?
If you’d like feedback on your news hook, message us in the chat — our team can help you refine it for stronger journalist engagement.